Duration:
Ongoing
Role:
UI/UX Designer & Product Manager
Passion & Free Time Project?
I (Desigenr & Product Manager) and my brothers: Al Mutasem (Develper) and Kais (Developer) working on this project in our free time as an activity in which we enhance our communication and interpersonal skills. Thus, it may seem like a project is under a private (personal) NDA, since we are committing to deliver it to public, which could take some time.
TEAM:
Project Overview:
Led the design and development efforts for a transformative social Networking platform tailored to enable small and mid-sized businesses to thrive in competitive markets. The project required a deep understanding of SMB challenges and the design of intuitive solutions to improve their operational efficiency. Moreover, the platform will provide public users with a reliable, simple, and familiar experience to search, find, rate, and follow their trusted Businesses.
Tools & Technologies
Target Users
Group Z
Public Users
Group X
S-M-Businesses
Group Y
Freelancers
Research Methods
Interviews
Usability-Tests
Benchmarking
SWOT
SWOT Analysis
A/B
A/B Testing
Analytics & Statics
Feedback Analysis
Personas
User Journey
Prototype Testing
Kano Modell
Site Map & Information
Architecture
Project Status
Discover
Research
Design
Test
Feature 1
Deliver
Develop
Test
Design
Test
Feature 2
Deliver
Develop
Test
Design
Test
Feature 3
Deliver
Develop
Test
finalize
My Role
Challenges Faced
1#
Accessibility Compliance
Developed a range of solutions to make the platform accessible, including adjustments to cater to a diverse user base.
2#
Responsive Design
Implemented adaptive layouts to ensure the platform's usability across various devices, enhancing user engagement and satisfaction.
3#
Design for Development
The project was slightly big in contents and pages. Thus, organizing and preparing the design to make sense for developers was a challenge.
Lesson Learned
The engagement deeply enriched my understanding of the unique needs of SMBs, emphasizing the critical role of tailored UX strategies in SaaS solutions.
It reinforced my belief in the power of user-centered design to drive business growth and retention.
As it was my first experience with development team, this effort enhance my organization and communication skills.
it was a deep dive into understanding and implementing UX and UI principles in a way that serves both users and business needs effectively.
Throughout the project, it became evident that UI and UX are deeply interconnected, with each element influencing the overall user experience. Effective visual design (UI) supported and enhanced the usability and functionality (UX), proving that both disciplines need to work in harmony to create an optimal user interface.